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About The Enrichmond Foundation

Our mission is to serve the people, parks, and public space of the City of Richmond. Since 1990, we have enacted our mission by supporting The Department of Parks, Recreation, and Community Facilities through citizen involvement, education, and fundraising.

The most prevailing of these services is acting as an umbrella non-profit organization for over one hundred volunteer groups and special initiatives, or ‘Friends of’ groups.

Our partners include community and civic associations, outdoor enthusiasts, garden and history groups, and other citizen-based groups whose primary interest is to maintain, restore, preserve, or improve Richmond’s public recreational resources.

By affiliating with the Foundation and becoming an official partner, these committed individuals may apply for grants and solicit tax-deductible contributions. In addition, they can lean on us for organizational leadership, resources and networking. The purpose is and has always been to provide a means for citizens to give back to their communities.

Our Enrichmond-Powered Programs

Help Us Continue to Make a Difference

Contact Information

Main office: (804) 234-3905
Ext. 101 - Office Hours/Location
Ext. 102 - Volunteer Information
Ext. 103 - Finance Manager
Ext 105 - Evergreen Cemetery
Ext 106 - Events Management
Ext 107 - TreeLab
Ext 108 - Operations/Web
Ext 109 - Executive Director
Ext 114 - Partnership Coordinator, direct line

Our physical and mailing addresses have changed as of July 1, 2019

Mailing Address

P.O. Box 25609
Richmond, VA 23260

Office Address

1500 East Franklin St.
Richmond, VA 23219


Jessica Maffey

Assistant Manager of Operations and TreeLab

Jessica Maffey provides administrative assistance to the Enrichmond team as the Assistant Manager of Operations & TreeLab, grant and copywriter, and IT aide. Jessica has been living and working in Richmond for four years and developed a passion for nonprofit work through her visual arts background. She received a MA in Nonprofit Arts Management from George Mason University, with a focus on organizational accountability and grant writing.

In her free time, Jessica enjoys doodling, petting dogs, looking at plants, and jogging Richmond's trails.

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Allyson McCune

Partnership Coordinator

Allyson recently graduated from the College of William and Mary, where she studied Psychology and Sociology. Aside from her time spent in Williamsburg, she has lived in Richmond her entire life, and has a passion for the city's history, as well as its growth and development. She is excited to join the Enrichmond team to help contribute to all of the opportunities that Richmond has to offer!

In her free time, Allyson enjoys spending time with close friends and family and exploring the city.


Aaron McFarland, ISA Certified Arborist

TreeLab Manager

Aaron McFarland was raised in rural south-eastern Pennsylvania where his parents operated a small wholesale nursery. Trees, plants, and nature were a big influence as he chose to continue his education, attending the Pennsylvania College of Technology in Williamsport, PA. After receiving two Associate degrees in Ornamental Horticulture, Retail Management, and Plant Production emphases, he began working in the Horticulture industry at a local PA garden center. He and his wife then moved to Vermont where he continued his career working at an organic vegetable farm and garden center. After spending four years in Vermont, Aaron and his wife then moved to Richmond to begin growing trees for Enrichmond’s TreeLab program.

In his spare time, Aaron likes to listen to music and walk through the various parks in the city. He is also always looking for new opportunities to further his knowledge in Horticulture and discover new plants.


Genifer Ross

Volunteer and Community Outreach Coordinator
Genifer is the Volunteer and Community Outreach Coordinator for Enrichmond's Family of Volunteers.  She is a Mississippi native with a strong background in volunteerism and community engagement. She comes to Enrichmond from Health Brigade and is an AmeriCorps VISTA alumna. She is excited to work with each volunteer at Enrichmond. "Volunteerism is not just a choice, it's a lifestyle."



John Sydnor

Executive Director

John was born and raised in Virginia and has called Richmond home for over 35 years. John received his Masters in Urban and Regional Planning from Virginia Commonwealth University and has been in the nonprofit field for over 20 years. John has been the Executive Director of the Enrichmond Foundation since 2011 and has grown the foundation from a one-person operation to the vibrant, multi-departmental team that it is today.

In his free time, John enjoys camping the AT, building Lego creations with his son, and traveling with his family.

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Elizabeth Captain, CPA


2I1A3854 copy

Liza Newell

Festivals + Events


Kelly Pratt

Family Services for Evergreen Cemetery

Our Current Board of Directors

The Enrichmond Foundation is governed by a board of directors and works closely with The Department of Parks, Recreation, and Community Facilities. This relationship began when the Foundation was first established in 1990 with the assistance of the Citizen’s Advisory Board and The Department of Parks, Recreation, and Community Facilities.

Lesa Williams

Vice President
J David Young

Vicky Steinruck


Marion Cake
Tee Clarkson
Brittany Council
David Kearney
Joel Koci
LuGay Lanier
John Mitchell
Michael Wallace
Beth Weisbrod

Ex Officio
Dr. Pat Brown
Isaac Adedokun